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Singapore Ambassador Peter Tan visits DAWN boutique Store. 

DAWN’s avant-garde Summer 2025 Collection merges retro cyberpunk and Y2K aesthetics with glitchy TV head T-shirts, mirroring their in-store TV head mannequins for an immersive experience. Top designs like "Busy Bee, Busy Me" and "The Cyberpunk Boys" blend nostalgia with futurism, selling out fast after Shanghai pop-ups. Creative director Phyoe Lynn calls it a "love letter to the digital age," with fans praising the unique designs and premium fabric—unlike mass-market alternatives.

Aung Phyoe Lynn transitioned from Singapore's corporate world employee to launch DAWN, a T-shirt brand fusing Burmese and Singapore heritage. His Peranakan-inspired Suzhou boutique serves as a design lab, featuring top selling T-shirt design "Live and Let Live". With no formal training, he collaborates with partner Coco and plans Shanghai/Singapore pop-ups, blending tradition with modern style.

DAWN T-Shirts has officially opened its first boutique in Suzhou, China, marking a significant brand milestone. Located in the vibrant Shuang Ta (双塔) TTD Market, the store features a Nanyang Singapore-inspired design, blending tropical aesthetics with modern style. After four years of partnership with OSP Buyers Shop, this standalone boutique strengthens DAWN’s presence in China’s growing market. The area offers a lively mix of cafés, DIY shops, and dining options, with convenient access to Suzhou’s cultural hotspots like Ping Jiang Lu (5 mins) and Shi Quan Lu (10 mins). Visit the store inside Deja Vu Fashion Boutique to explore the latest collections.  

Shanghai, a city of contrasts where the old meets the new, has long been a magnet for fashion enthusiasts and designers alike. The dynamic energy of this metropolis has made it a hotbed for innovation and creativity in the world of fashion. In recent years, Shanghai Fashion Week has emerged as a global phenomenon, attracting young designers from across the world, and amidst this fashion frenzy lies OSP, a remarkable fashion retail shop situated in Raffles City Shopping Mall. Nestled within the bustling heart of Shanghai, OSP is starting to make a name for itself as local fashion buyer shop that plays a pivotal role in Shanghai Fashion Week. Located in the iconic Raffles City Shopping Mall near People's Square, OSP...